Things to do: Before you launch your website
Launching your own website with the official domain name is a very big step towards a successful business. Your website is the only way your audience can gauge your brand, it needs to be rather impressive. We made achieving that perfection a little easier. Follow the points mentioned below which will give you a fault free website.
1. Rightly Implementing SEO (Search Engine Optimisation)
Any local SEO service will help you with keywords or phrases that if used in your website content will make its reach better and make your website visible to a lot more audience. We have experts that study SEO extensively which gives you the best SEO services.
2. Layout Consistency throughout the website
Following and sticking to a colour scheme is very important when it comes to a website interface. It should be easy and visually pleasing for a visitor to browse on your website. You’ll find that we excel in website design services.
3. Add tools like Google Analytics
Google Analytics and Google Search Console are two – free – tools you must integrate with your new website. Google Analytics gives you a detailed analysis about your website performance. On the other hand, Google Search Console gives you a fair warning if and when a link is broken
4. Check if the website is user-friendly
According to a recent survey done by Statista in 2019, web traffic through mobile (sorry, smart) phones are as high as 50%. This means there is a 50% chance a visitor is opening your website on a phone. Therefore, make sure your website is mobile friendly, from landing page to checkout.
5. Check every URL again
Make sure the links are in sync with the live version of your website before you start marketing or promoting your website.
6. 404 errors are nothing new
Don’t write off the possibility of someone mistyping and landing on a “Page not found”. A custom 404 page helps you not lose a visitor and redirects them to your website.
7. Include sign-me-up forms
Email marketing is on a boom, not utilising it would be a waste. Have sign-me-up forms on your website where the visitors can leave their email address and get updates on your business, intimation on the next sale – it’s like a free subscription to your favorite store but in your email.
Tip: Have a sign-me-up form even as you are still building your website for those who want to be the first ones to know when you go live! This way you’ve visitors even before launching.
8. Integrate your Social Media accounts
You’d hardly find someone who has no Instagram account or even a Facebook account. Everyone associates with Social Media for some reason or the other. Social Media Marketing is booming and take part in it now or you’ll lose the race even before you get started!
9. Confirm SSL on your website
I am not saying not getting a SSL will affect how visiots will look at your website. All I am saying is your website will be shown as ‘not secure’ and I wouldn’t want to browse on a website that is flagged.
10. Test everything
This is important! Test everything. Visit your website from all the search engines you could think of, make sure your website looks good. Loading time is a major factor in Google searches so make sure the loading speed of the website is apt and isn’t lagging. At last, let someone else go through the content of the website and point out silly grammatical errors that you might have missed.