Free SEO Tools For Bloggers
Currently, there are many free SEO tools for bloggers. Which ones can you use to improve the positioning of your website?
SEO can get complex, and sometimes there are so many metrics to measure that it’s easy to lose sight of them.
Finding the critical measurements can be challenging, and getting them right can be even more difficult, especially with a limited SEO budget.
The good news is that there is an entire arsenal of free SEO tools available to anyone on the internet. There are so many that it can be challenging to choose the most relevant ones for your situation. In such a situation, the help of an SEO Agency can be vital in saving a significant amount of time and solving problems related to your web positioning.
Analysis of the 17 best free SEO tools for bloggers
There are many free SEO tools for bloggers. Some have particular uses, while others claim to be a solution for any occasion without paying a high fee for SEO.
If you know how to choose the best tools, evaluating the SEO of your website will become much more manageable.
Google Analytics
Although it’s not just for SEO, Google Analytics is one of the most potent free SEO tools on this list. It gives you detailed and complete information about all the traffic entering your website, such as where your users come from and which page receives them.
Google PageSpeed Insights
Measuring the speed of your website is a crucial part of SEO.
If you enter your URL, Google PageSpeed Insights will evaluate the fluidity and speed of your web page with a score from 1 to 100. It will inform you how long it takes to load your page in different circumstances and give you tips to improve it.
Google Search Console
Google Search Console is a Google service that can give you valuable information about the structure and functionality of your website.
You can use it to locate broken links, duplicate pages, and other problems that penalize you before the demands of the Google search engine.
Additional Reads: Technical SEO Checklist
Mobile-Friendly Test
Google indexes mobile versions of web pages first, and an unresponsive page can send a user to the competition.
Google Mobile-Friendly Test lets you know how well-adapted your website is to mobiles and what problems it has.
Keyword planner
It is one of the most accessible free SEO tools to use, although you must have a Google Ads account (even if you do not use it or invest money in the Google advertising campaign).
You need to enter your URL, and Google Ads Keyword Planner will suggest suitable keywords for your website. Make sure you choose keywords that are in the context of your business.
Google Trends
In Google Trends , you have access to a historical record of the most popular search terms.
You can know the trends of the moment, analyse variations throughout the year and compare the popularity of different elements.
Google Optimize
Google Optimize is a free and powerful SEO tool that allows you to evaluate the content of your website, from simple tests to comparisons with multiple elements.
To do more complex and personalized tests, you will need good traffic in Google Analytics.
Bing Webmaster Tools
Google usually gets most of the attention, but Bing also has useful free SEO Tools.
Bing Webmaster Tools offers tools to search for keywords, create reports and optimize the indexing of your web page.
SEOquake
This Chrome extension quickly analyzes the SEO of your website. SEOquake evaluates elements of your SEO such as the health of your links (broken or duplicate links), allows you to compare URLs, and shows you essential metrics according to the parameters you specify.
Ahrefs’ Backlink Checker
This free SEO tool shows the first 100 backlinks from any URL and the total backlinks from different domains. Ahrefs’ Backlink Checker is an excellent tool for analyzing your competition’s SEO strategies.
Ahref Webmaster
Just connect your Google webmaster to Ahref webmaster, and you can access Ahref like a paid subscription. But, you can check backlinks, keywords, keywords movement, etc., on just your site.
Ahrefs Webmaster Tools is a free SEO tool that allows you to analyze more than 100 technical SEO problems and gives you suggestions to solve them; for example, it indicates ways to improve the internal linking of your web page. It also allows you to see your organic keyword rankings.
Additional Reads: Backlinks 101 Guide
Moz SEO Audit Tool
Moz offers some of the tools most appreciated by SEO consultants.
This tool is ideal for both small businesses and large companies. It offers a wide variety of information, from keyword explorers to all kinds of metrics.
Ahrefs’ SEO toolbar
Ahrefs’ SEO toolbar is an extension that facilitates the analysis of the SEO of your website. It will inform you about your back-end’s broken links, redirect chains, and other technical problems. It also gives you on-site reports of any of your pages.
Exploding Topics
Webpages that become trending can see significant improvements in their SEO for a while.
SEO tends to chase topics that are already popular; free SEO tools like Exploding Topic help you find those trends before they catch on.
SimilarWeb
SimilarWeb allows you to view various data about the traffic of any web page. With this tool, you can monitor elements such as the traffic sources of your competition.
Internet Marketing Ninjas
Internet Marketing Ninjas is a company with a variety of free SEO tools.
These include programs to compare your website with the competition, identify broken links, evaluate on-page content, and analyze loading speeds.
Answer the Public
This free SEO tool can shorten keyword research time.
Enter any Keyword in Answer the Public , and you will receive a long list of long-tail keywords (keywords of more than two or three words with a more specific intention) related to that Keyword, as well as frequently asked questions around it.
